About Us

 About Us: Meet the Dynamic Duo Behind APE Active

Welcome to APE Active, where passion meets performance in the world of activewear. Founded in 2020 by the dynamic husband-and-wife team, Ben and Danni, APE Active is not just a brand; it's a lifestyle born out of a shared commitment to fitness, style, and affordability.

Meet Danni: The Dance Maven Danni, a seasoned dancer with over 8 years on stage, graced international audiences as part of an Irish dance troupe. Trained at the prestigious Laine Theatre Arts, she brought her love for movement, grace, and style from the stage to the world of fitness. Danni's quest for comfortable, fashionable, and affordable gym wear began when she found herself on a global tour, seeking activewear that could keep up with her demanding lifestyle.

Meet Ben: The Fitness Warrior Ben, a qualified personal trainer and sports challenge enthusiast, is no stranger to pushing physical limits. His exceptional feats include clinching a spot in the top 100 of one of the UK's most grueling Special Forces challenges, the Fan Dance. Ben's relentless pursuit of peak performance, coupled with a passion for helping others achieve their fitness goals, laid the foundation for the APE Training empire.

The Birth of APE Active: A Perfect Blend Frustrated by the lack of activewear that could match their active lifestyles, Ben and Danni decided to embark on a mission to create their own. In 2020, APE Active emerged as the leisure wear side of APE Training, combining fashion, functionality, and affordability in every stitch. This power couple infused their expertise and personal experiences into each design, ensuring that APE Active caters to the diverse needs of those who, like them, demand more from their activewear.

At APE Active, we believe that every move matters, and your activewear should empower you to conquer every challenge. Join us on this journey where style meets performance, and affordability never compromises quality. Welcome to a community where fitness is a lifestyle, and APE Active is your trusted companion on the path to a stronger, more stylish you. 🦍💪 #APEActive #FitStyleRevolution